Privacy Policy

Last Updated: August 4, 2026

Introduction

Factory Performance Racing, LLC ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website or use our services. By accessing our website or services, you agree to the collection and use of information in accordance with this policy.

Information We Collect

We may collect the following types of personal information:

  • Personal Identification Information: Name, email address, phone number, and mailing address when you submit contact forms or request services.
  • Service Request Information: Details about your vehicle (make, model, year), service needs, and any messages you provide through our contact form.
  • Communication Data: Records of correspondence when you contact us via email, phone, or our website.
  • Usage Data: Information about how you interact with our website, including pages visited, time spent, and referring sources.
  • Device Information: Browser type, operating system, device type, and IP address.
  • Location Data: General geographic location based on IP address.

How We Use Your Information

We use the information we collect for the following purposes:

  • To provide, maintain, and improve our motorsport vehicle services.
  • To process and respond to your service requests and inquiries.
  • To communicate with you about appointments, services, and updates.
  • To send promotional materials and newsletters (only with your consent).
  • To improve our website and user experience.
  • To analyze website traffic and usage patterns.
  • To comply with legal obligations and protect our rights.
  • To prevent fraud and ensure security.

Who Has Access to Your Data

We do not sell, trade, or rent your personal information to third parties. Access to your data is strictly limited to:

  • Company Staff: Authorized employees and contractors who need access to perform their job duties, such as responding to inquiries and providing services.
  • Service Providers: Third-party services that assist us in operating our website and conducting our business (e.g., form processing, email delivery). These providers are bound by confidentiality obligations and are prohibited from using your data for any other purpose.

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction.

Third-Party Services

Our website uses the following third-party services:

  • FormSubmit: We use FormSubmit (formsubmit.co) to process contact form submissions. When you submit a form, your information is transmitted through FormSubmit's secure service to our email. FormSubmit may temporarily store your submission for processing. For more information, see FormSubmit's Privacy Policy.
  • Google Maps: We may embed Google Maps to display our location. Google may collect information about your visit when you interact with the map. For more information, see Google's Privacy Policy.
  • Google Analytics: We may use Google Analytics to analyze website traffic. Google Analytics collects information about your use of our website and reports website trends. For more information, see Google's Privacy Policy.

These third-party services have their own privacy policies, and we encourage you to review them. We are not responsible for the privacy practices of these third parties.

Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our website. Cookies are small data files stored on your device that help us:

  • Remember your preferences and settings.
  • Understand how you use our website.
  • Provide personalized content and advertising.
  • Analyze website traffic and performance.

Types of Cookies We Use

  • Essential Cookies: Required for the website to function properly. These cannot be disabled.
  • Analytics Cookies: Help us understand how visitors interact with our website.
  • Advertising Cookies: Used to deliver relevant advertisements and measure their effectiveness.

You can control cookies through your browser settings. However, disabling cookies may affect the functionality of our website. For more information on managing cookies, visit www.allaboutcookies.org.

Data Retention Policy

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law. Specifically:

  • Service Records: We retain customer service records for a minimum of seven (7) years to comply with business and legal requirements.
  • Contact Form Submissions: We retain contact form submissions for up to three (3) years for follow-up and customer service purposes.
  • Marketing Data: If you opt in to marketing communications, we retain your information until you opt out.
  • Website Analytics: Aggregated and anonymized analytics data may be retained indefinitely.

When data is no longer needed, we securely delete or anonymize it.

Your Privacy Rights

Depending on your location, you may have the following rights regarding your personal information:

  • Access: You have the right to request a copy of the personal information we hold about you.
  • Correction: You have the right to request that we correct any inaccurate or incomplete personal information.
  • Deletion: You have the right to request that we delete your personal information, subject to certain exceptions.
  • Restriction: You have the right to request that we restrict the processing of your personal information in certain circumstances.
  • Data Portability: You have the right to request that we transfer your personal information to another service provider.
  • Opt-Out: You have the right to opt out of marketing communications at any time.
  • Withdraw Consent: Where processing is based on consent, you have the right to withdraw that consent at any time.

To exercise any of these rights, please contact us using the information provided in the "Contact Us" section below. We will respond to your request within thirty (30) days.

How to Request Data Deletion

If you would like us to delete your personal information, you may request data deletion by:

Please include your name, email address, and a description of the data you would like deleted. We may require verification of your identity before processing your request. We will respond to your request within thirty (30) days.

Security Measures

We implement appropriate technical and organizational security measures to protect your personal information, including:

  • SSL/TLS encryption for data transmission.
  • Secure servers and database systems.
  • Access controls and authentication mechanisms.
  • Regular security assessments and updates.
  • Employee training on data protection practices.

However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.

Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children under 18. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately. If we become aware that we have collected personal information from a child under 18 without parental consent, we will take steps to delete that information.

Links to Other Websites

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of these external sites. We encourage you to review the privacy policies of any third-party websites you visit.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any material changes by posting the updated policy on this page with a new "Last Updated" date. We encourage you to review this policy periodically.

Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

We are committed to addressing your privacy concerns and will respond to all inquiries within a reasonable timeframe.